Welcome back, Linkshape fans!  Today we’re talking about website design mock-ups within the website design production process we refer to as Linkshaping. Personally, I’m excited about this topic, because I’ve spent the last decade designing websites and other graphics and I have a lot to share.  Plenty of new clients have no idea what website design mock-ups are, so don’t be embarrassed if this is an area of discovery for you as well.  Even if you are familiar with the concept, you may still learn a thing or two about the way Linkshape goes about seeking approval for the website designs we are so proud to shape.

There’s a reason why we’re only just now talking about the actual design of a website. So much emphasis is placed on it – heck, it’s even the name of our industry and job title.

Hopefully through this series, you’ve grown to appreciate all of the background work that goes into and is built into a well-planned website. The previously developed project description, the valuable information gathered during the creative brief, and website design wireframes all lead to a website design that stands the greatest chance of success. Read more →